person writing a brief with a pen on a sheet of paper
February 24, 2023

Tips for Effective Brief Writing

A brief is a statement of fact aimed at achieving an objective: passing information for business purposes (written by an advertiser or sponsor), legal proceedings, meetings, security purposes, etc. Such information is incontrovertible by anyone who comes across it.

10 techniques for more precise writing
February 22, 2023

10 Techniques for More Precise Writing By Mark Nichol

Here are ten ways to produce more vivid, direct, concise prose by replacing wordy phrases with fewer words and reorganizing sentences. It is not advisable to employ these strategies indiscriminately, but prose will usually be improved by following the

cv curriculum vitae
February 20, 2023

How to Keep Your CV to Two Pages

“How long should my CV be?” This is a question that has been pondered for years by job seekers and is still a cause of debate across the recruitment industry. Although there is no single, definitive rule, the general

non-fiction review tips for critics
February 17, 2023

Critiquing Non-Fiction: 6 Points to Note

What is the best way to critique a literary non-fiction? It is easy for one to criticize people, processes, governments, etc. without necessarily adding value. Sometimes, such criticisms are done in bad faith. In a work of art, however,

apology letter
February 15, 2023

Writing an Apology Letter: Key Points to Consider

An apology letter, as we may know, is a tool used to express or convey remorse for a wrongdoing. Oftentimes, we offend people by our actions, inactions, speeches, etc, and in such circumstances, it is proper we do not

newspapers containing a good press release
February 6, 2023

Your Guide to Writing an Acceptable Press Release

By definition, a press release is a written communication giving details about an event, circumstance or other happening, usually on behalf of an organisation or entity.   How do you prepare a press release?   1. One of the

Storytelling
February 4, 2023

Five Tips for Telling an Interesting Story

Storytelling is as old as mankind itself. Stories are sometimes told spontaneously, in passing the time during leisure with friends, children, family members, workmates, schoolmates, etc. Whatever the reason, story-telling is enjoyable.   So what makes a great and

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